Today, a children's suncare product, sprinkles in yogurt and pagers at retail are obviously good ideas... hindsight is 20/20. They have stood the test of time. But we were there when they were concepts in focus groups to learn their strengths and identify them for success.

SHORT TERM ~ Developing concepts that surpass benchmarks in quantitative is a criteria for success.

LONGER TERM ~ Products that create whole new categories... products that enable a brand to evolve and grow in fruitful directions is what success is all about.



    We work with the marketing brand group, market research, engineers, R&D, ad agency even legal to achieve success in quantitative. As we fill the pot with contributions from every direction, seasoning, simmering and perfecting the recipe for success, we will all share a wonderful feast... and our brands live happily ever after.  

~ Stone Soup Marketing ~ 914-923-1367 ~ fax 914-923-4001

Copyright 1999 - Stone Soup Marketing